The French Football Federation has unveiled a new FFF logo shared by all of its national teams. A single visual identity for the Bleus, the Bleues, the Espoirs and all other French national sides.
This decision marks a break from the previous approach, where each team could have its own graphic variation. The FFF is now opting for total consistency across its various national teams, both men's and women's, senior and youth categories alike.
This rebranding comes at a time of transformation for French football. Unifying the emblems also means projecting a unifying ambition: turning the France national teams into a global brand, clear and consistent across all platforms. A signal sent as much to commercial partners as to supporters.
Comments
By posting, you agree to our privacy policy.